I could handle "jizz" in the name more than "puke" or "poop", that's just gross, even if it's from a fucking unicorn!
This was a very popular topic over at Butthead Control-Freak Central a couple yrs ago, and the popular opinion was that most vapers WOULD prefer a name that's simply descriptive, not ridiculous or gross or pseudo-profound -- but some of the juice makers still persist in this idiocy, for whatever reason. Could be this is yet another excellent reason for the popularity of DIY.
I still really have no idea what a "shisha" is, but it sure does make some excellent strawberry & cream ejuice.
Andria