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Samsung uses full-page newspaper ads to say it is 'truly sorry' for the Note7 fiasco

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Just when you thought the Samsung Galaxy Note7 saga was over, there's a new twist. The Korean smartphone manufacturer placed a full-page ad in US newspaper yesterday, apologizing to customers for the problematic handset. The ad appeared in the Wall Street Journal, the New York Times and the Washington Post and the company says it is "truly sorry" for failing to deliver "best-in-class safety and quality". The decision to publish the ad was not forced by authorities, but appears to be an attempt to limit the damaged caused by the failed Note7 launch. The advertisement takes the form of a letter from Samsung… [Continue Reading]

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